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ABOUT MiOwne (MI-OWN-EE)

YOUR STYLE, YOUR FASHION, YOUR MIOWNE.
 

MiOwne is a UK‑based sunglasses brand established in 2022 with a clear focus on confidence, individuality, and personal style. The name “MiOwne” itself plays on “my own,” signalling self‑ownership and self‑expression. The brand mission centres on helping customers find sunglasses that suit their face shapes and elevate their confidence in their own style. Tackling the common struggle of feeling comfortable and stylish in eyewear instead of just following trends.

MiOwne’s products  includes both classic and fashion‑forward styles, such as rimless modern pieces (e.g., London and Berlin), classic aviators (Hollywood), bold frames (Bounce), and premium bio‑acetate luxury pairs (Serving Face). The collections are a blend of minimalist elegance, timeless style, and statement designs that work across everyday wear and distinctive fashion moments.

MiOwne stands for authenticity, self‑love, celebration of individuality, and sustainable fashion with eco‑friendly materials and packaging. Empowering and encouraging customers to “feel it, look it, be it… it’s a vibe.

If you love sunglasses as an added accessory all throughout the year, want premium products that last and cares about the environment, then MiOwne sunglasses are for you.

MiOwne Sunglasses Sugar on girl at the beach

Mission & Vision

Helping you easily find sunglasses to suit your face shape.

To be a staple brand that provides every person sunglasses to promote and celebrate individuality in your own personal style.

MiOwne Sunglasses London on girl in London

Values

Authenticity

Be you without judgement.

Individuality

Trust us to elevate your confidence and bring out your personality.

Self-loving

Love your face. Love your style.

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Purpose

YOUR STYLE, YOUR FASHION, YOUR MIOWNE.

Through accessories MiOwne values personal style and elevate your confidence without changing your own sense of fashion.

HAVE A QUESTION? WE'RE HAPPY TO HELP.

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